Infusionsoft Honors Small Business Finalists for Digital Marketing Success
Three businesses compete at ICON16 for chance to win $10,000
(Chandler, Arizona – Feb. 17, 2016) - Infusionsoft today recognizes the 2016 Small Business ICON finalists and Best-in-Class winners for achieving notable revenue and customer growth by implementing Infusionsoft’s sales and marketing solutions into their business practices. These entrepreneurs demonstrate the success small businesses can achieve when armed with the right solutions. The three finalists will have a chance to win $10,000 when they share their stories at ICON16, Infusionsoft’s user conference which attracts thousands of entrepreneurs from around the world.
“Business success is rarely achieved alone but with the right tools and resources, owners can get back to doing what they’re most passionate about and see the business results they want,” says Clate Mask, co-founder and CEO of Infusionsoft. “These small businesses discovered a proven path to success and will serve as a source of inspiration for ICON16 attendees.”
The 2016 Small Business ICON Finalists:
Keeping Current Matters: Finding success in a traditional industry through digital marketing (Virginia, U.S.)
Bill Harney’s father started a real estate speaking company to provide education to people seeking real estate advice. Bill and his team saw explosive growth through content marketing, email marketing and automation, evolving from a one-man company with minimal scaling potential to an online machine.
- 270 percent revenue growth
- Customer base grew by 340 percent
- Grew from six to 14 employees
The Money Finder: Inspiring cash flow and work flow: Benefits of automation technology (Nova Scotia, Canada)
Stephanie Holmes-Winton created The Money Finder to provide financial advisors with proven processes that cultivates wealth and measures the dollar value of financial advice. She ditched the sticky notes and transformed her business using email marketing and social media to capture and nurture leads. This was all in addition to implementing campaigns to sharpen her sales funnel.
- 750% percent revenue growth
- Customer base grew by 1,700 percent
- Grew from one employee to 13 employees
Brooklyn Music Factory: Automation never letting this small business skip a beat (Brooklyn, U.S.)
Nate Shaw used his musical expertise to create a music education institute for his Brooklyn community. To keep the music alive, he leveraged technology to nurture his students and targeted communications to create high-quality content and improve his customers’ experience. By allowing Infusionsoft to work behind the curtains, Nate’s students have been able to take center stage.
- 325 percent revenue growth
- Customer base grew by 157 percent
- Grew from six to 14 employees
In addition to the three finalists, six Best-in-Class winners were selected for using industry-leading practices in specific competition categories.
- Social Media Marketing: Matthew Leitz, Clever Investor
- Lead Generation: Tara Carson, The Dating Divas
- Lead Nurture and Conversion: Paul Gough, Paul Gough Physio Rooms
- Online Sales: David Heathley, Cycling Inform
- Direct Sales: Holly DeVito, Sum of All Numbers
- Customer Experience: Bonnie Bowles, Wills and Wellness
ICON16 will bring together digital-savvy small business owners looking to reach new levels of success with their sales and marketing. The three-day conference is packed with insightful keynotes, small business success stories, sales and marketing education and Infusionsoft product training. Sessions are catered to small business owners of all levels and from all industries. The agenda includes break-out tracks for Infusionsoft users and non-users. Registration and additional information is available at: http://www.attendicon.com