How to Convert Fans and Followers Into Customers

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What’s Inside

You'll discover everything a small business should be doing right now on social media, including:

  • Four simple ways you can create an irresistible social promo
  • The #1 reason why people will like your Facebook page—and the #1 reason they will unlike your page
  • The first five things you should do on Twitter now
  • Why mimicking a big brand's social strategy just won't work for small business


Discover How to Turn Likes Into Revenue

You know you need to be on social media because it's the “thing” to do. But if you're not running social media campaigns that convert those “likes” into leads and customers, you're missing out.

In this in-depth guide, Jay Pinkert, Director of Content and social media savant, shares knowledge he learned from working on campaigns for some of the world's most social brands—and demonstrates how small businesses can leverage that knowledge to create unique social campaigns that convert.

 

About the Author

Andrea Parker
Brand Journalist, Infusionsoft

Andrea Parker helps small businesses succeed by creating original content for and managing the Big Ideas Blog, as well as creating e-books for small business consumption. Andrea is an award-winning writer and former professional steeplechaser with a penchant for reading, tutoring and baked goods. You can follow Andrea on the The Big Ideas Blog and on Twitter @BigIdeasBlog.