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28August
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It’s an (internet) age-old debate. Which is better: Inside sales – remote sales, most often virtual-based and heavily dependent on digital or telemarketing; or outside sales – field or conventional sales including door-to-door soliciting, trade shows and cold visits?As inside...
27August
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Ever hear of an electric toothbrush? Surely you have. Seems like a completely normal device, right?Back in the 1950s such a notion was completely absurd. That is, until Philippe Woog invented the first electric toothbrush in 1954. Up until that point, most people probably hadn't even considered...
26August
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Now that your business has grown enough that you’re hiring – or about to hire – people, how do you make sure you’re growing your team the right way?AJ Forsythe, CEO of iCracked, has been there, and he shared his hiring tips. He emphasized that the first three to five people...
25August
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by Laura RoederWe launched Edgar in the summer of 2014 with exactly zero followers on social media. Zilch. And as you see from the graphic above, we've steadily built our audience.Now, just over a year later, we have around 18,000 Facebook fans and 2,500 Twitter followers. That’s about 1,...
24August
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You work hard to get leads and customers in the door. It’s disappointing when a poor customer experience erases all that hard work and causes you to lose valuable business. The challenges of providing outstanding customer service are many. And as a small business owner, chances are it...
21August
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A blog can be a valuable part of your content strategy that can generate leads and grow your bottom line. But is it time for your business to start a blog? Use this handy flowchart to assess whether it's the best way for you to leverage content right now, and whether it's worth your time,...