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30January
by Melinda EmersonA short quiz for you:What is the point of your content and social media marketing efforts?a)    To build a followingb)    To drive traffic to your site to build your email list and generate salesc)    To raise brand awareness and...
Wow
29January
Does the engagement on your Facebook page seem too low? And does it seem like it shouldn’t be that way, especially when you’ve done well in the past and/or took all of my advice on how to do social with the little time you have?Facebook has made some News Feed changes and because of...
28January
You become a leader as soon as you hire employees or contractors to make your business go. Whether you have three team members or 20 employees, you need to move from entrepreneur and chief sales officer to being more intentional about your role as leader of the team. This takes continuous learning...
27January
by Maria MontoyaIf data are anything to go by, Eddie Entrepreneur is not enamored with HR tasks, and hiring is one of the most important HR tasks in which you’ll engage. But it’s not a particularly thrilling process for most because, honestly, it’s like dating: you have to kiss a...
26January
by Alex HougEvery day there’s a new tool, a new feature, a new technique to master, yet  for us small business owners, budget and staff are not increasing accordingly. The marketing person, customer service department and finance person are probably all you, anyway.Most social media...
23January
One of the highlights of my year is gathering receipts, W-2s, donation slips and my student loan payment records so I can file my taxes by April 15.  “Surely you jest,” you say, as your face squinches into a judgmental expression.  Yes, yes I do jest.  While preparing to...